Gaya APA

Kotler, P., Keller, K, L. (2016). A Framework for Marketing Management (Sixth Edition-Global Edition) (6th Edition-Global Edition). USA: Pearson Prentice Hall.

Gaya MLA

Kotler, Philip., Keller, Kevin, Lane. "A Framework for Marketing Management (Sixth Edition-Global Edition)". 6th Edition-Global Edition USA: Pearson Prentice Hall, 2016. Computer File.