Karya tulis ilmiah pengertian, penyusunan, anatomi, presentasi, dan kebahasaan

Edisi

Cet. 1

ISBN/ISSN

978-979-8510-09-0

Deskripsi Fisik

xiv, 190 hlm.il.; 23 cm.

Judul Seri

-

No. Panggil

001.42 ADM k

(FEB) Gadjah Mada International Journal of Business, Vol. 15 No. 2 May-August…

Service Quality and the Mediating Effect of Corporate Image on the Relationship between Customer Satisfaction and Customer Loyalty in the Malaysian Hotel Industry Boon-Liat Cheng 99-112 Antecedents to Intention to Engage in the Online Negative Word-of-Mouth Communication Dien Mardhiyah, Basu Swastha Dharmmesta, B. M. Purwanto 113-132 Do Private Firms Outperform SOE Firms after Going Publi…

(FEB) Gadjah Mada International Journal of Business, Vol. 16 No. 2 May-August…

The Impact of Message Framing and Source Credibility on Breastfeeding Intention: A Social Marketing Approach Ananda Sabil Hussein, Valerie Manna, David Cohen 93-109 The Role of Relational Reward Benefits for Developing the Non-Financial Value of a Customer to an Organization: Structural Equation Modeling Approach Enny Kristiani, Ujang Sumarwan, Lilik Noor Yuliati, Asep Saefuddin 111-142 …

(PASCA) PERILAKU KONSUMEN; Teori dan Penerapannya dalam Pemasaran

Edisi

Cetakan Pertama

ISBN/ISSN

979-450-451-3

Deskripsi Fisik

368 hlm

Judul Seri

-

No. Panggil

SR 658.8342 UJA p