The new rules of sales and service

Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more 'selling'―there is only buying. When potential customers have near perfect information on the web, it means salespeople must transform from authority to consultant, product narratives must tell a story, and businesses must be agile enough to r…

(E-BOOK Ilmu Komunikasi) The New Rules of Marketing and PR

Edisi

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ISBN/ISSN

978-0-470-11345-5

Deskripsi Fisik

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Judul Seri

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No. Panggil

EB 350 DAV t